Webinar: Conversion Engine – a new all-in-one personalization solution by Cxense


Even publishers that are leaders of the digital age are often second-guessing themselves when making the shift to a subscription-based business. Some are not sure how to action their audience data in a way that drives conversions, others are afraid of jeopardizing their remaining ad intakes.

The Wall Street Journal realized a 30% increase in subscriptions over the course of just one year without impacting advertising sales by using Conversion Engine, a new, all-in-one personalization solution by Cxense.

Join Cxense webinar with:

Chris Boyd Chris Boyd, VP Product and Engineering wsj.com, Dow Jones
Christian Printzell Halvorsen, CEO, Cxense

In this webinar you will learn:

– How to engage readers and customers with data-driven, personalized customer journeys and lead them to conversion.
– How a dynamic paywall enables publishers to grow subscriptions without sacrificing advertising revenue.
– How to reduce churn by creating closer relationships with your subscribers through personalized messages and newsletters.
– How editors and marketers can easily create fully personalized customer journeys within minutes.


Thursday, 5 September, 2018, 4:00 PM CEST / 10:00 AM ET

Duration: 40 min. including Q&A

Register here

Can’t attend the live event? Register anyway and we’ll send you a link to the recording.

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