Deliver Powerful Ad Experiences with Rich Media formats

2016/12/27

Rich media is a digital advertising term for an ad that includes advanced features like video, audio, or other elements that encourage viewers to interact and engage with the content. While text ads sell with words, and display ads sell with pictures, rich media ads offer more ways to involve an audience with an ad. The ad can expand, float, etc. There are many innovative ways for you to impress your audience. Visit Smart Ad Servers Rich Media Gallery to see real creatives of each type.

Web gallery

Discover gallery of ready-to-use rich media ad formats for your display campaigns: expandable, video, native ads, rising stars and more. The simplest way to build and deliver great ad experiences. More..

Mobile gallery

Rich media on mobile and tablets at your fingertips … Smart AdServer provides customizable ad templates for mobile web and mobile applications to deliver amazing ad experiences without any technical expertise. Check out the mobile rich media gallery. More..

Video gallery

Video is definitively one of the most efficient support for digital advertising campaigns. Browse our selection of video in-stream and out-stream ad formats and see how Smart AdServer customers are using them to drive ad effectiveness. More..

RTB+ gallery

Are you looking for an inspiration for your RTB campaign? Visit our RTB gallery and explore the variety of ad formats available for all platforms and devices. Pick your favorite ad unit and drive your revenue with Smart AdServer. More..

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Client-side or Server-side Header bidding?

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More than 70% of publishers use header bidding to boost eCPMs, increase fill rates, and maximize revenues. While client-side header bidding is an overall improvement over the waterfall, there are a few drawbacks. To address these issues, a new technology emerged: server-side header bidding.

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Annual Attitudes to Programmatic Advertising report has been published – read the most interesting findings here

2019/10/04

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We are looking for a Fullstack developer

2019/09/23

Your job will be creative and solution-oriented, and you will have a say in a lot of areas of the product-development. You will work in our development team in Kista, together with our Lead Developer. You will work with both front end and back end on our primary product.

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Come say hello to us at Dmexco 2019!

2019/08/30

Dmexco will be held in Cologne 11-12th September. This year Relevant will have a stand in Future Park which is dedicated to new innovations. Our stand is located in Hall 9 at C-032a. If you are coming to Dmexco come and visit our stand. You can also schedule a meeting in advance with Olli, Petri or Ronny.

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Google Chrome’s privacy changes – how will they impact the online advertising ecosystem?

2019/05/10

Google announced earlier this week that they will bring new privacy controls to Chrome, following the same path as Safari and Firefox have chosen before, but with a slightly different approach. The way Google is approaching this is that the classification of cookies as first or third party needs to be done on the site.

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