Deliver Powerful Ad Experiences with Rich Media formats

2016/12/27

Rich media is a digital advertising term for an ad that includes advanced features like video, audio, or other elements that encourage viewers to interact and engage with the content. While text ads sell with words, and display ads sell with pictures, rich media ads offer more ways to involve an audience with an ad. The ad can expand, float, etc. There are many innovative ways for you to impress your audience. Visit Smart Ad Servers Rich Media Gallery to see real creatives of each type.

Web gallery

Discover gallery of ready-to-use rich media ad formats for your display campaigns: expandable, video, native ads, rising stars and more. The simplest way to build and deliver great ad experiences. More..

Mobile gallery

Rich media on mobile and tablets at your fingertips … Smart AdServer provides customizable ad templates for mobile web and mobile applications to deliver amazing ad experiences without any technical expertise. Check out the mobile rich media gallery. More..

Video gallery

Video is definitively one of the most efficient support for digital advertising campaigns. Browse our selection of video in-stream and out-stream ad formats and see how Smart AdServer customers are using them to drive ad effectiveness. More..

RTB+ gallery

Are you looking for an inspiration for your RTB campaign? Visit our RTB gallery and explore the variety of ad formats available for all platforms and devices. Pick your favorite ad unit and drive your revenue with Smart AdServer. More..

Read also:

Data traders’ drop out game has started?

2019/03/27

Last week, it was reported that Oracle has stopped selling AddThis data in Europe. Data traders who collect their data in contravention of the GDPR can still be found in bulk and we believe that the removal of AddThis is just a prelude. We will see significant market cleaning done during this and next year and the first signs of this are already visible in the Nordic countries.

Read more

How to improve the visibility of ad placements?

2019/02/27

Placement visibility plays a significant role in business on commercial sites. Ad visibility has for long been a hot topic among publishers, advertisers, and agencies. The visibility of the placements, or viewability, is measured by in-screen values. Paying attention to the visibility of placements can significantly affect your earnings. Bad in-screen values tell the publisher that at least these things need more attention.

Read more

Advanced programmatic reporting across multiple SSPs and Adservers

2019/02/27

Using multiple sales systems is a part of the everyday life for almost all media, especially in programmatic sales of advertising. Increasing the number of technology partners is necessary to achieve sales growth, but at the same time sales tracking and reporting gets more complicated. We solved the challenge by developing a tool that enables multiple SSPs and Adservers’ monitoring and reporting in one interface.

Read more

Relevant is more than ad-tech

2019/02/19

Relevant Digital Oy is well-known for setting up tools and technologies required for online advertising and for developing and commercialising online media. Ad servers, software vending and marketing technologies and the related know-how are an important part of our offering, but it does not stop there. In addition to tech projects, we regularly carry out demanding consultancy projects.

Read more

Where to pay attention to when you want to increase programmatic sales of advertising?

2019/01/24

Typically, programmatic sales means selling and buying online advertising, often using fully automated systems, thereby deviating from traditional sales processes that involve negotiating between people and handling orders. Programming advertising has been quickly adopted in different markets, making it easier, faster and more flexible to buy media inventory.

Read more